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Don't call it a comeback! The brand that sparked a movement of fashion and music fusion is back. In a marketplace yearning for classic apparel, powerhouse FUBU The Collection answered the call. After a seven-year hiatus from the US market to focus on global expansion, the fashion empire has returned to stake its claim as the “All-American” timeless brand, that it is. Out of its storied past, a new generation of fashion and lifestyle has been born and its name is FB. Welcome to the movement!
Trend is Short. Style is Forever.